Traditional media like TV and print, as well as new media like social media, YouTube or Instagram can be used for marketing purposes. But there is no perfect solution which allows marketers to integrate all of these channels and combine different types of content in one campaign.
Content marketing becomes more and more important for every marketer and the competition becomes tougher. Social media is the most efficient way to engage your customers, but it can’t be your only digital marketing channel.
With Spott you can create interactive video and image campaigns that will automatically post on all of your social channels. With just a few clicks, you can also integrate this campaign with any third-party system – CRM
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What is Spott?
Spott software is a platform that uses interactive content to help brands sell more. With so many people being plugged into their devices, digital promotions are becoming difficult to break through. Thanks to ad blockers and other tactics, more people are avoiding the mass of ads & commercials these days. In order to get around this, companies need to employ various means for grabbing their attention or risk staying small.
Spott software can help you automate your website by tagging all the product images. It’s a program that will allow people to easily browse/search your products and purchase them on any device.
Reports allow you to keep track of how people are using your website and automate different elements of your business. Professionals & similar smaller businesses are able to use the software
Spott’s video chat lets customers play a game of “spot the difference” that also drives down the cost per click and increases traffic.
Video is a great way to engage with your customers and Spott lets you study them in detail. Video also provides a sense of strategy for marketing by hard wiring emotion into the experience. Having said that, let’s take a look at Spott.
Who can use Spott?
Best for: Publishers, e-commerce shops, digital marketers, and creatives that want more audience interaction from their content.
Features of Spott.ai:
Interactive Video and Images:
Interactive video is the key to Spott’s success, and it’s easy to see why. Our dashboard makes uploading your content very simple, so give it a try!
You can also import images if you’re creating a product gallery. It’s a simple drag-and-drop process that doesn’t require any technical knowledge
After adding your assets, you can publish these to your blog by pressing the Publish button. Many of our users have spoken highly of the simplicity in using the Spott Tool.
Spott Reporting and Analytics:
Spott comes with a wide range of analytics that monitor & analyse every transaction, giving you a comprehensive picture of your product’s performance. It also lets you measure trends and patterns to help you make informed decisions about products and campaigns.
You can find out about the click-to to purchase ratio and much more, as well as data on how customers are performing. This includes customer preferences that you can keep track of through data.
The content was published on a variety of popular platforms, such as:
Spott lets you publish the same content across many popular channels, allowing your company to reach out to new demographics in various locations.
This function is enabled by our “Spott Media Engine”. We also have a “Offer Tower” that would be a powerful feature for marketing campaigns. The best part about the Offer Tower is how easy it is to make changes quickly and easily.
Engagement Tools:
Spott is also valuable for publishers and marketers, who can greatly benefit from the interactive and enhanced engagement results.
Interactive web graphics and videos allow retailers to present the most appealing images and videos of their products to maximize interest.
Simple Image and Video Editor:
Take advantage of the latest technology by including an interactive layer in all your photos or videos. You can easily turn any photo or video into an interactive experience, by adding a call to action, labelling the products and newsletter subscription boxes. This will not only keep prospects on your page but substantially increase conversions.
With Spott, you can easily make published photos and videos more measurable and actionable. Simply add interactive elements to turn them into a viral marketing campaign.
How Does Spott.ai Works?
What’s great about this app is that you can make any type of marketing asset interactive without past coding or design experience. It really should not be complicated, it’s almost like magic! The product feed keeps everything up to date.
Spott tracks the behaviour of all the parties concerned. It tracks engagement, so you can work out how effective your campaigns are and make adjustments to improve them.
To get started with Spott, simply continue below
- Upload your images (Video or photos)
- Add interactions.
- Publish and increase sales
How easy it is!!
Comparison:
There are three main competitors of Spotty’s.
Pictogon:
With Pictogon, you can easily and quickly create image maps. This will significantly enhance your website’s usability and make it much easier for users to find what they’re looking for. Creating interactive images with Pictogon is free – all you need to do is sign up!
ActiveCampaign:
ActiveCampaign is our go-to when we have a need to reach or engage with customers in a major way.
Businesses can create a better customer experience and more meaningful interactions with an automated workflow and intelligence-driven messages.
Showpad Content:
Showpad Content helps you plan ahead and ensures a positive buyer interaction. You’ll become a trusted advisor, and get feedback to improve your follow-up.
PROS:
- Price points for every sized business
- Clear ROI of the tool
- Reporting part of the tool
- Easy to use! No coding is required.
- Modern AI-based tool.
CONS:
- I need some video or image editing skills.
Pricing and Plans:
3 packages are available for Spott
- The Essential plan has 500 interactions and unlimited interactive media, as well as all the standard reporting you need. It costs €49.99 a month.
- At €299.99 a month, “Professional” includes all the features included in the other plans and allows for 4000 interactions, Google Display, custom styles, and monthly updates
- Denim’s ‘Business’ plan comes at a cost of $670.87 (£470.00) and includes unlimited technical features, a dedicated manager, 18,000 transactions and advanced analytics tools
Spott Lifetime Deal of $49.00 $588.00
Spott Kickstarter Lifetime Deal Plan
- 1,500 interactions
- 5 total interactive videos
- Unlimited interactive images
- Unlimited interactive 360° images
- Unlimited interactive catalogues
- Unlimited styles & widgets
- Standard reporting
- Remove branding
Conclusion: Spott Review
The Essential package is a great choice for smaller businesses who want a streamlined E-commerce shopping experience that will be intuitive to use. It contains a suite of interactive visuals that will provide the perfect backdrop to your retail business. Spott allows you to scale your business accordingly. You can grow with it and ensure that Spott gets more powerful as your company’s needs grow too.
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